About Affinity
Affinity is pioneering new frontiers in AdTech: developing solutions that push past today’s limits and open up
new opportunities. We are a global AdTech company helping publishers discover better ways to monetize and
enabling advertisers to reach the right audiences through new touchpoints. Operating across 10+ markets in
Asia, the US, and Europe with a team of over 500 experts, we are building privacy-first ad infrastructure that
opens up opportunities beyond the walled gardens.
Role: Sr. Specialist, Advertiser Sales
Work Location: Mumbai (Malad)
Market: US Region
Product: Siteplug.com
About Role:
As a Sr. Specialist – Advertiser Sales for Siteplug, you will be responsible for driving new business and
growing advertiser relationships in the US market. Siteplug is a performance-based advertising platform that
helps brands capture high-intent users through innovative solutions like search amplification, typo
correction, and content-driven discovery. You will work closely with agencies and direct advertisers to deliver
measurable digital campaign success. This role requires a mix of strategic thinking, strong client
management, and a deep understanding of digital media buying. You’ll be instrumental in achieving revenue
goals and positioning Siteplug as a key performance media partner in the US market.
Roles & Responsibility:
• Drive advertising sales for Siteplug in the US market, focusing on performance-based solutions.
• Identify and onboard new advertisers and clients interested in digital media buying.
• Build and maintain strong relationships with key decision-makers at leading media agencies, serving as
their primary point of contact.
• Take full ownership of revenue goals and lead strategic initiatives to consistently achieve and exceed
targets.
• Develop and deliver persuasive sales presentations, media plans, and proposals tailored to client
objectives.
• Partner with clients to understand their campaign goals and deliver customized advertising strategies.
• Monitor live campaign performance, analyze key metrics, and provide optimization recommendations to
improve results.
• Collaborate with internal product, tech, and operations teams to enhance offerings, introduce new ad
formats, and ensure seamless campaign execution that drives business growth.
Required Skills:
• At least 2 years relevant experience in the online advertising industry. Existing relationships with decision-
makers in the media buying space and a proven track record working with digital advertising networks,
agencies, and brands.
• Exceptional verbal and written communication skills.
• Driven, self-motivated, with an inclination towards learning and grasping new concepts.
• Should be a great team player and motivator.
• Creative, out-of-the-box thinker with sharp analytical skills and problem-solving ability.
• Proficient in usage of the MS Office suite (PowerPoint, Excel & Word).
• Very strong English communication skills – written and spoken.